Yes, you can extend the capabilities of your site any time you have the need. Meaning that thousands of plugins and extensions can be downloaded for use on your website - most of them free. So things like flash modules (like the one seen here) are no longer a difficult, expensive proposition to add to your site. Things like contact forms, banners, news and RSS feeds, blogs, polls, shopping carts, secure checkout,... the list goes on and on.
Then, there is the real jewel of a CMS, the ability to mange, manipulate, change, add, and delete any of the content on your site. Any time, from anywhere. You see, because all of the content is stored in a database on your server, you have unlimited access to it! If you need to upload something, an image for example, it's as easy as clicking your mouse two or three times and you now have access to that peice of content forever - or untill you decide to delete it. You can controll where to show your content, how to show your content, and because the administrative portion of your site is web based, you can edit or update your site anytime and anywhere an internet connection is available.